All important meta tags for SEO 2024

Meta tags are snippets of text that provide metadata about your website to search engines and other web services. They are placed in the <head> section of your HTML document. Here are the most common meta tags and their purposes:

Basic Meta Tags

  1. <title>

    • Defines the title of the web page, displayed on browser tabs and in search engine results.
    <title>Your Page Title</title>
    
  2. <meta charset>

    • Specifies the character encoding for the document, commonly set to UTF-8.
    <meta charset="UTF-8">
    
  3. <meta name="description">

    • Provides a brief description of the page content, which is often used in search engine results.
    <meta name="description" content="A brief description of your page content">
    
  4. <meta name="keywords">

    • Lists keywords relevant to the page, though less commonly used for SEO nowadays.
    <meta name="keywords" content="keyword1, keyword2, keyword3">
    
  5. <meta name="author">

    • Specifies the author of the webpage.
    <meta name="author" content="Author Name">
  6. <meta name="viewport">

    • Controls the layout on mobile browsers.
    <meta name="viewport" content="width=device-width, initial-scale=1.0">
  7. <meta http-equiv="X-UA-Compatible">

    • Specifies compatibility with Internet Explorer.
    <meta http-equiv="X-UA-Compatible" content="IE=edge">

SEO and Social Media Meta Tags

  1. Open Graph (OG) Meta Tags (For Facebook and other platforms)

    • Help control how your page appears when shared on social media.
    <meta property="og:title" content="Your Page Title">
    <meta property="og:url" content="https://www.example.com/">
    <meta property="og:type" content="website">
    <meta property="og:image" content="URL of the image to display">
    <meta property="og:description" content="A description of your page content">
    
  2. Twitter Card Meta Tags

    • Similar to Open Graph but specifically for Twitter.
    <meta name="twitter:card" content="summary_large_image">
    <meta name="twitter:title" content="Your Page Title"> 
    <meta name="twitter:image" content="URL of the image to display">
    <meta name="twitter:description" content="A description of your page content"> 
  3. <meta name="robots">

    • Instructs search engine crawlers on how to index your page.
    <meta name="robots" content="index, follow">

Meta Tags for Performance and Accessibility

  1. <meta http-equiv="refresh">

    • Refreshes or redirects a webpage after a specific time.
    <meta http-equiv="refresh" content="30">
  2. <meta name="theme-color">

    • Specifies the color of the browser's address bar in mobile browsers.
    <meta name="theme-color" content="#4285f4">

Security Meta Tags

  1. <meta http-equiv="Content-Security-Policy">

    • Implements security policies to prevent cross-site scripting (XSS), clickjacking, etc.
    <meta http-equiv="Content-Security-Policy" content="default-src 'self'">
  2. <meta http-equiv="Permissions-Policy">

    • Manages the permissions for browser features (like camera, microphone, etc.)
    <meta http-equiv="Permissions-Policy" content="camera=(), microphone=()">
  3. <meta name="referrer">

    • Controls how much referrer information is passed along when navigating from your site to another.
    <meta name="referrer" content="no-referrer">

Miscellaneous Meta Tags

  1. <meta name="generator">

    • Indicates the software used to generate the webpage.
    <meta name="generator" content="WordPress 5.8">
  2. <meta name="application-name">

    • Defines the name of the web application.
    <meta name="application-name" content="My Web App">
  3. <meta http-equiv="Content-Language">

    • Sets the language of the content.
    <meta http-equiv="Content-Language" content="en">

Meta Tags for Web Apps

  1. <meta name="apple-mobile-web-app-capable">

    • Enables a web app to run in full-screen mode on iOS.
    <meta name="apple-mobile-web-app-capable" content="yes">
  2. <meta name="msapplication-TileColor">

    • Specifies the tile color for Windows Start Screen.
    <meta name="msapplication-TileColor" content="#da532c">